Animated Product Films
CONCEPT & PRODUCTION
Miele | Animated Product Films
Your Household Heroes
FBB Brands developed a complete new look and narrative for Miele‘s product presentations. In animated product films, the device itself is the hero telling its story and presenting its key features.
The filmic content has been created with a 4K camera robot, motion-controlled, and filmed with a phantom high-speed camera, in order to generate elegant movements and a different perception in super slow motion. Particles were added in 3D.